About us
Learn more about us and our team
WHO ARE WE
Real-life strategy to reach your goals
Founded in 1988, Business Associates has been serving global biopharmaceutical, diagnostics, and medical device clients, along with private equity and venture capital clients, providing world class strategic advice based on sophisticated, robust analytics. Our focus enables us to provide customized, actionable recommendations that draw on robust problem framing, cutting-edge methodologies, deep therapeutic area knowledge, extensive global networks of health care stakeholders, and expert synthesis across scientific, clinical, and business disciplines.
We are true to ourselves, and commit to always perform at our best.
We believe that we are outstanding. Not because we say it, but because we work hard at it. We are dedicated, committed and focused. We believe that every person will reach their personal best and overcome any challenge through a shared culture and ethos.
Our Team
We’re led by a team who is always thinking, always creating, and always pushing forward.
Angelica Johnson
Founder & CEO
Angelica Johnson studied business at University of Southern California. She has lead multiple startups including Culdin, Mifi, and Purity.
Maria Rodriguez
Marketing Director
Maria Rodriquez is best known for co-founding Cherry Innovation, a marketing strategy firm. She has written for the Wall Street Journal, The New York Times, and The Atlantic.
Peter Thomas
Chief Finance Officer
Peter Thomas is the author of four books, including the New York Times bestseller, “Walking Down Wall Street,” inspired by 10 years of working on Wall Street.
Bradley Hanson
Senior Vice President of Design
Bradley Hanson grew up in Newton, Massachusetts, and graduated from the University of Massachusetts at Amherst with a degree in Graphic Design.
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